BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//hacksw/handcal//NONSGML v1.0//EN
BEGIN:VEVENT
UID:node-3937-0@buenosaires53.icann.org
DTSTAMP:20150624T123000Z
DTSTART:20150624T123000Z
DTEND:20150624T133000Z
SUMMARY:RySG-Marketing a New Domain Name Registry - Sharing Insights
DESCRIPTION: Marketing a New Domain Name Registry - Sharing Insights (sponsored by the DNA) CMOs from DNA members that have successfully launched and marketed their TLDs will share their insights. What strategies delivered good ROI? Which activities would they not repeat? This session is open to all ICANN attendees, regardless of DNA membership status. The meeting topics will include: marketing approaches, insights gained, the ten commandments for communications, what's worked and hasn't worked, examples of "TLDs in the Wild." Who should attend: registry and registrar marketing professionals - https://buenosaires53.icann.org/en/schedule/wed-marketing-registry
LOCATION:Auditorio
END:VEVENT
END:VCALENDAR