Why not a .service
Yes, why nota .service . Why not creating a gTLD for each kind of human or economic activities (especially economic).it is just a proposal.
a domain is not just a "promotional" domain or new fashion trends but maybe an information by itself. We are going for a semantic web where the important isn't the information but the knwoledge. so such meta information contained in domain name can be really useful. but we have to beware that such new addition needs a new definition of the management of gTLD.
.service can be used to create taxonomy of gtLD for economic activities for example .travel is a good case.
The next question with a several and huge pool pool of gTLD how the basic user can be aware to it.
Rafik